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product growth

The Three Ways Product Growth Teams Differ from Traditional PM Teams.

Myk Pono

The Three Ways Product Growth Teams Differ from Traditional PM Teams.
Product Growth Team vs Traditional Product Team

Product growth teams differ from traditional product teams in three ways: They have flexible roadmaps, prioritize speed and velocity of learning, and make more qualitative bets.

  1. Flexible roadmaps: Product Growth Teams have more flexible roadmaps.
  2. Throw-away work and trade-offs: Product Growth Teams often prioritize for quick and imperfect solutions that later will be killed (thrown away) or completely rebuilt.
  3. Data-Informed over Data-Driven: Product Growth Teams take more qualitative bets than traditional PM teams.